I’ve just been reading a report on occupancy rates and turnover in Bed and Breakfast businesses in Europe and frankly I was shocked to discover that
- The average turnover of a European B&B business only amounts to about € 18,000 per year, but worse than that is that
- Almost half of those B&B’s have a turnover of less than € 10,000 per year!
Now with an average of 3.2 guest rooms, if my maths are any good at all, that means that the average B&B in Europe is trading at less than 25% occupancy and almost half of those are working for nothing at just 14% occupancy.
Now I can show you how I arrived at those figures if you’re interested, but what’s more important is that I can show you how to double them, yes double them. How can I be so sure? Because I myself, was in the bottom category just a few short years ago, and within the space of less than a year, I more than quadrupled my revenue.
Free Webinar Shows You How
Was it difficult? No, and whats more, it was fun so if you’d like to at least double your revenue in 2012, then I’d like to invite you to a Free webinar, on Monday 27th February. It’s happening online, from the comfort of your own home, just me, you and your computer, where I’ll be sharing with you some simple steps you can take right now to start making the money you deserve to make in your B&B business.
On this Free Webinar, we will cover:
- How to set up your website so that you can easily be found
- How to layout your site so it makes people want to book a room now – you have just 7 seconds to WOW them
- How to set yourself apart from your competition so you always attract your ideal guests
- How to make the booking process simple and easy for your guests
- How to use "what others say" to sell for you
- How to keep potential guests on your site for longer, which means they are more likely to book
- How to know exactly what’s going on with your site, so you know where your guests are coming from – this makes marketing so much easier
- How to use the power of images to paint a picture of the experience you are offering
- And much more
So if you know deep down that you could and should be making more money and you’re just fed up with struggling, but you simply don’t know where to start to turn things around, then you can’t afford to miss this Free Webinar. Click on the button below now to register your place.
Oh and by the way, if you’ve no idea what a "webinar" is, don’t worry, after you’ve registered I’ll walk you through the easy steps to make sure that you’re ready and online at the right time.
See you there.