Why Bed and Breakfasts need data protected systems

Important changes to data protection laws you need to know about I know those words “data protection” aren’t very sexy, so I’m going to explain what they mean and what’s changing in this article. First, data protection means knowing where your data is stored, what’s being stored and why If you have any kind of online booking system, card index …

Bed and Breakfast owners – Is your online travel agent costing you an extra $28,000 a year?

This morning I opened my Facebook feed to find yet another post by another disgruntled owner.  Yet another post about the changes in terms of business by the online travel agents that massively benefit them, but not us Too many owners have fallen for the promise of instant bookings, not realising the long term impact of working with these giants, …

Why Bed and Breakfasts don’t need to make online travel agents the enemy

Over the past couple of years, I’ve been running surveys and questionnaires to find out what troubles the bed and breakfast owners, guest house owners and innkeepers and here’s what I found… They want to learn how to Attract more direct bookings Reduce commission bills to online travel agents Fill rooms in the low seasons Charge more   In reality, …

How Bed and Breakfasts attract the right guests

Running a bed and breakfast, using The Energetics of Guest Attraction for your B&B, Guest House, Inn or Small Hotel where YOU are one of the reasons people are choosing your place. Believe it or not, there is an energetic connection between you and your ideal guests that only exists in the “unseen” realm.  In other words, we can’t see …

How Bed and Breakfasts differentiate between transactional and emotional

What’s the difference between a “transactional” purchase and an “emotional” one and why is it important to know? First a transactional or mechanical purchase is something where no emotion is involved in the decision-making process.  Like doing the weekly grocery shop or buying car insurance, or choosing an internet service provider. Those purchases are pretty much emotion-less and are driven …