When thinking about your bed and breakfast business, I’ve found that just three things will ensure you remain viable and thriving, even in challenging times.
Let’s imagine that your bed and breakfast business is a three-legged stool, and it needs each leg to be strong in order to stand up.
Your first leg is your Strategy meaning the how-to of attracting enough bookings to make the money you require for the lifestyle you’re choosing. This includes the business model you’re working from and the experience you’re delivering.
Next is your Mindset, where you’re aware of the negative voices in your head that can sabotage your goals if left unchecked. Voices that say – I can’t charge that – no-one will buy that – no-one’s travelling right now – etc. You’ll want to catch yourself when those negative thoughts roam through your mind and switch them up for something more positive.
And third is your Energy. This means how you show up to life and your business. If you’re feeling depleted, exhausted or nearing burnout, but still need to plod on because you have to pay your bills, then an energy of desperation will permeate everything you do, both at your property and online. People feel your energy before they listen to what you’re saying, so make sure it’s clean and bright!
Which leg of the “stool” needs your attention right now?
Yvonne x